Mount Union Students Judge Middle School Entrepreneurship Competition

February 06, 2017

ALLIANCE - On Wednesday, January 25, four University of Mount Union business students were judges for the second “Duke Tank” business idea competition at Marlington Middle School.

Judges included AJ Fisher, junior marketing and management double major of Ravenna, Ohio; Rachel Brumenschenkel, junior marketing and management double major of Shelby, Ohio; Brandon Lucas, junior public relations major of Garfield Heights, Ohio and Quinn Whitehead, senior management major of Canfield, Ohio.

Eighth grade students taking the Family and Consumer Science class were instructed to come up with a business idea, product or service and build a business case for it. In addition to coming up with a product, students chose target markets, researched competition and set a price for their product. At the end of the nine week grading period, each group presented their idea to the panel of judges.

Products included Water Wake-Up, Zappinator, Karffi, and DAPS. Water Wake-Up was a shower head that was connected to a morning alarm and that would also conserve water. The Zappinator group came up with an insect “zapper” that would reduce the number of insects entering the house. Karffi was a portable coffee maker that would brew coffee during the commute to work. The DAPS team developed an idea for an automated “dog poop-scoop” that would scan the owner’s yard for fecal matter and dispose of it automatically. 

“I was very impressed with how creative students’ products were,” commented Brumenschenkel. “It was very exciting to watch the students present their ideas. I could see that they put a lot of thought and hard work into their projects.”

The DAPS (Digital Assist Pooper Scooper) team was chosen as the winning team.

When asked about the experience, Fisher said, "The most amazing part about the project was the freedom the kids had. They were never told ‘no’ or that their idea was dumb. This is exactly what young entrepreneurs need!”

In a few short weeks, Mount Union student judges will return to Marlington to participate in the next round of the competition.

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